This article is from www.blocknews.com.br and the original article can be read here in Portuguese
Heloísa Passos, aka Helô, CEO of SP4CE, the leading blockchain games company in Brazil and owner of the second largest Instagram community in the world of Axie Infinity, is now also an EVE ambassador. This Decentralized Autonomous Organization (DAO) was founded by women and the main objective is to expand female participation in the non-fungible tokens (NFTs) market. This goes from creators and producers to consumers and investors.
EVE has education, leadership, financial independence and philanthropy activities. The initial actions developed range from cryptography of creative economy products to the organization of auctions for the benefit of women artists. There are also financial and technological education activities and social counterparts.
“This exceptional group of talented women is bringing together the best names in the business. Thus, I will be able to take all my knowledge in blockchain and bring EVE closer to our social projects, such as ‘Favela Smart’, train low-income people and in communities in São Paulo, Ceará and Rio de Janeiro. In addition, connecting EVE to women who are already in the crypto market,” said Heloísa Passos.
Women’s EVE Focuses on NFTs
The founders of EVE are Nina Silva, from Movimento Black Money, Kim Farrell (director of TikTok), Ana Laura Magalhães (ex-XP) and Roberta Antunes, from Hashdex, Simone Sancho, from Belong Be, Samara Costa, Cintia Ferreira, from Belong Be, Paula Lima, Nubia Mota and Elektra.
“Helo’s entry into the project is an essential pillar. That’s because she comes from the gaming and blockchain market and has advanced knowledge on these subjects. That’s why its importance to also disseminate knowledge here within our community and with an entire tech team. Our goal is educational. We want more and more women to be interested in these issues, which is why we exist”, said Cintia Ferreira, one of the founders of EVE.
EVE is part of the Everyone initiative to develop and expand access to NFT technology.
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