Transactions in cryptocurrencies they are slowly but steadily changing the business for merchants. This was indicated to Cointelegraph in Spanish, from Paxful.
According to that platform, in the Argentina There are owners of confectioneries and restaurants that are already accepting bitcoin from their clients, establishing digital currencies in the gastronomic sector.
It should be remembered that in America we have the example of The Savior, where recently the Bitcoin became legal tender, presenting new possibilities of massiveness.
Renata Rodrigues, Paxful Marketing Manager, recently visited El Salvador to find ideas and solutions that create a financial model that is not only scalable for Salvadorans, but also for other countries. The diversity of commercial premises using Bitcoin As a payment method, it accounts for the opportunities that merchants see in the use of cryptocurrencies.
What are the benefits of accepting bitcoin in shops?
Speed and security: it helps the agility of the transactions and is a transparent method that provides confidence to the user, due to its complex cryptographic functions and the immutable transaction records.
Expand the market: Bitcoin is decentralized, meaning that it is not tied to a specific country. Therefore, sales abroad are facilitated with this type of transaction.
Cost effectiveness: commissions in the payment process through Lightning Network They are also very low cost or may even be free as is the case with Paxful cross-wallet shipments (up to 1,000 / month). If the company imports or has employees abroad, it is an attractive alternative to the payment system.
First hand
“I saw it firsthand in El Salvador, as Bitcoin is opening up even more sources of income for small businesses. And this is not just for the larger cities: stores in rural areas have handwritten signs of>, an indication that its benefits are catching on across the region, “said Renata Rodrigues.
Steps to follow to integrate Bitcoin into a company
“First of all, it is important analyze the needs of each business, and establish objectives to consciously decide if accepting Bitcoin is a strategy that will help the growth of the company “, the Paxful Marketing Manager clarified.
Once the decision has been made, the first step is to open a Bitcoin wallet to store the coins. One of the recommendations to increase the security of the assets is to transfer the earnings from the web wallet to a physical wallet after settling the transactions.
There are more alternatives, such as the offline point of sale (POS) that redirects the customer to the hardware terminals that process virtual sales. There are also touch screen applications, where all you have to do is connect the address of a wallet with the selected application and enter the amount that corresponds to the transaction. On the other hand, platforms such as Paxful can be used to offer gift cards that can be bought with bitcoins and exchanged for the desired products or services.
Either option makes companies attractive to suppliers and consumers. El Salvador is the example of how the use of digital currency is further expanded as a strategy applicable to SMEs and commercial businesses of all kinds.
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